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Schoegel, Marcus: Walter, Verena:
Behavioral Targeting. Chancen und Risiken einer neuen Form des Online-Marketing.
[2008]
Brady, Jennifer: Farrell, Amber: Wong, Sharon: Mendelson, Rena:
Beyond television: Children's engagement with online food and beverage marketing.
[2008]
Calvert, Sandra L.:
Children as consumers: Advertising and marketing.
[2008]
Author
Brady, Jennifer (1)
Calvert, Sandra L. (1)
Farrell, Amber (1)
Meckel, Miriam (1)
Mendelson, Rena (1)
Schoegel, Marcus (1)
Walter, Verena (1)
Wong, Sharon (1)
Descriptors
advertising
(3)
internet
(3)
marketing
(3)
advertising effect
(2)
child
(2)
television advertising
(2)
adolescent
(1)
advertising competence
(1)
advertising object
(1)
behaviour change
(1)
child survey
(1)
children's commercial
(1)
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research report
(1)
situation report
(2)
periodical article
(2)
contribution
(1)
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2000-2009
(3)
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english
(2)
german
(1)
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Clinical medicine: Pediatrics
(1)
The future of children
(1)
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